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In an age where information overload reigns supreme, attracting top talent requires cutting through the noise with authenticity. Enter GenZ and Alpha, digitally-native generations who see right through corporate facades. For them, the company brand isn’t just a logo, it’s a story, and they want to know if that story...

It’s that time of year again – April Fool’s Day is here, and we’re taking advantage of this day by sharing what makes YoPros laugh – and trust us on this one, you don’t want to be on the receiving end of it.  Picture this: an executive leadership team sends...

There is a lot more to your recruitment and retention strategy of young professionals than social media, but it’s a great place for young professionals to start when they are in the job search process. It’s also how they stay updated via your channels once they are employees, so you...

These days, followers are not everything on social media as they once were. Instead, engagement is the golden standard every company should aim for when analyzing their social media metrics. When it comes to attracting and retaining talent, the real goal becomes all about getting your social media channels to...

In the current job market, things look a little different than they used to. In other words, young professionals are looking for more from their current and future employers – and they are asking the questions they want answers to.  The following are a few red flags that young professionals...

When we encourage companies to engage their young professional talent, the first thought that comes to mind is typically not polling them using social media channels.  What if this became a tool for retention at your business? Let’s walk through how to make that happen.  You’ve heard us say time...

If you’ve followed us for a while, you’ve probably heard the stat: 88% of GenZ (both males and females) are on YouTube.    That’s a pretty significant amount that beats both Instagram (#2 on the list) and TikTok (#3).    How can you utilize this tool in the workplace, specifically,...

Happy New Year, YoPro Know audience! We made it.    We hope your family had a safe and healthy start to 2024 and that you’re ready to get after the year ahead. If any of your goals or New Year’s resolutions involve attracting and retaining top young professional talent, we’ve...

4 Reviews. That’s how many times I have shared the YoPro Know’s Year In Review in previous December blogs. It’s a mix of emotions as I look back each year and see what has changed. In 2019, after a full year of working on the YoPro Know blog, we launched...

As we noted in our last blog post, the holidays offer great opportunities for rest (which is important for your YoPros!) and reflection. During this downtime, however, it’s also an opportunity for growth.  Consider using a few of the tips below to help develop your future leaders at your company....

Last year, one of our most-viewed email newsletter was about how to handle PTO with your young professionals. We’re bringing it back this year in blog format to get everyone ready for the holiday season – and remember, this is prime retention season, so don’t miss out. Our hot take?...

The short answer? Everything. In our latest podcast with David Hyde-Volpe, CTO of the Vizius Group and Founder of Dodo Consulting, we discuss the future impact of AI on jobs and the workplace as we know it. Of course, by this point, we know that AI will impact jobs, but...

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